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Taste the World: Coke's Global Campaigns That United Hearts Over a Drink

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Coca-Cola, a world-famous brand of carbonated soft drink that was invented in 1886 by John S. Pemberton, has a long and rich history of innovation, marketing, and social responsibility.

We have created this valuable resource for anyone who wants to learn from one of the most successful and iconic brands in the world. This list contains a collection of Coca-Cola’s best advertising campaigns from Print, TV, Digital and OOH, spanning from 1971 to 2023.

Intended to inspire and educate marketers, advertisers, and consumers who want to learn from the best in the business. Every example includes information about the advertising campaign, the creative concept and its impact.

Always Coca-Cola: A Century of Ads Reflecting Timeless Branding