Doritos’ Ultrasound Ad: A Craving Beyond Imagination

doritos ultrasound ad
doritos

Campaign Details

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Summary

  • Campaign: Ultrasound
  • Brand: Doritos
  • Product: Doritos Chips
  • Target Audience: General Public, particularly snack food enthusiasts
  • Goal: Generate buzz and humor through a unique and unexpected ad concept
Doritos Ultrasound

A Baby’s Craving: Doritos’ Ultrasound Ad

Doritos, known for its bold and innovative marketing, created a buzz with its Super Bowl ad that featured a humorous take on pregnancy cravings.

The commercial showcased a series of ultrasound images where a baby was seen reaching out for a bag of Doritos. The ad cleverly played on the idea of unexpected cravings during pregnancy, adding a humorous twist by having the baby crave a popular snack.

The ad was well-received by the audience, generating laughter and social media buzz. It successfully captured attention and left a lasting impression. The campaign highlighted Doritos’ position as a fun and indulgent snack, appealing to a wide range of consumers.

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