Muh Dikhai Meets Cricket: Cricbuzz’s Hilarious Ad

cricbuzz cricket funny ad
cricbuzz

Campaign Details

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Summary

  • Campaign: Cricbuzz “Cricket Ka Keeda”
  • Product: Cricbuzz Cricket App
  • Target Audience: Cricket fans in India
  • Goal: Position Cricbuzz as the go-to app for all cricket-related information and entertainment
Cricbuzz TV Advertisement -  Cricket Ka Keeda - Muh Dikhai - Fine Leg

Cricket Fever Hits a New High: Cricbuzz’s “Muh Dikhai” Ad is a Hilarious Hit

Cricbuzz, a popular cricket app and website, launched a series of TV commercials under the umbrella campaign “Cricket Ka Keeda” (Cricket Bug). The ads aim to humorously depict the intense passion of cricket fans in India and how Cricbuzz becomes an integral part of their lives.

One of the most talked-about ads from the series is titled “Muh Dikhai – Fine Leg.” This particular commercial places a cricket-obsessed groom-to-be in a comical situation during his “Muh Dikhai” ceremony (a traditional Indian post-wedding ritual).

The groom, engrossed in cricket updates on Cricbuzz, inadvertently uses cricket terminology while answering questions from the bride’s family, leading to humorous and awkward moments.

The entire campaign, including the “Muh Dikhai” ad, leverages the deep-rooted connection between cricket and Indian culture. By showcasing relatable scenarios where cricket fans find themselves immersed in the Cricbuzz app, the campaign aims to strengthen the app’s position as an essential companion for every cricket enthusiast.

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